How to get more customers?

Q: My job is take charge to develop oversea market for consumable products in printing (such as toner cartridge, inkjet cartridge, toner parts and etc), Can any one tell how can I can more directly information on web and get the buyers? I sent a hundreds of emails, some of them replied to me, but still a lots of potenial customer didn't answer, even I chased them many times. How can I get more information and How can I get their reply? And how can we communicate withe each other well and get the buyers finally?

A: improving the marketing of your business is a good place to start. advertisements are good, if many potential customers are likely to see them, but as you mention your customers are overseas - advertsing there may prove difficuilt due to cultural differences etc. do your emails look professional? have you got a formal, personal signature on the bottom of them? is the language used in them appropriate? it may also be an idea to gather market research as you do your job so as to improve your selling position. by this i mean - if you phone up a business and try to sell them ink, but they say "we already get all our supplies from someone else" reply by asking what price they get their supplies. offer to match or beat the price. highlight the benefits of buying from your company over the competitor. you will then be able to use this information for future reference when speaking to other customers. check this website out for more advice: http://www.videojug.com/tag/starting-your-small-business

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